Hospitality Operating Partner

Vertex moves hospitality forward.

We build, support, and scale hospitality concepts with the technology, operations, and brand discipline needed for high-volume growth.

Vertex operations team meeting at headquarters
250+Locations supported
05National brands
"We went from four mismatched POS setups to one dashboard the whole region trusts. Vertex didn't just swap hardware. They changed how we run service."
VictorSVP Operations · KPOT
Operating Platform

Everything behind the dining room, handled.

Eight disciplines run as one connected platform, so a new opening, a POS migration, and a vendor change feel like the same workflow.

01

Restaurant operations

Field support, opening playbooks, and daily standards that keep every shift consistent, from the first location to the hundredth.

Field ops supportOpening playbooksStandards & audits
02

Technology operations

POS, kitchen displays, online ordering, and reporting tied into one auditable data path across every brand.

POS & KDSOnline orderingIntegration spine
03

Network & infrastructure

SD-WAN, in-store networking, and 24/7 monitoring keep service running even when a single site has trouble.

SD-WAN & WiFi24/7 monitoringField engineering
04

Vendor management

One negotiated vendor bench for supply, equipment, and services, coordinated centrally so operators never chase contracts alone.

Contract negotiationSupply coordinationEquipment programs
05

Franchise support

Site-to-opening guidance, training, and systems pre-built so franchisees launch faster and operate on standard from day one.

OnboardingTraining programsOpening support
06

Security & compliance

PCI, identity, and payments hardening are part of the platform, not a quarterly project bolted on afterward.

PCI & paymentsIdentity & accessSite security
07

Brand growth & marketing

Paid media, local campaigns, and brand standards managed centrally and measured against real sales by location.

Paid mediaLocal marketingSales analytics
08

Guest experience

Feedback loops, service recovery, and experience standards that turn first visits into regulars across every concept.

Feedback programsService recoveryExperience standards

Built for wherever you are.

Independent concept

Ready to scale past one great location

We become your operations and technology department, so you grow on systems instead of heroics.

Multi-unit franchisee

Open faster, run tighter

Playbooks, vendors, and systems arrive pre-built. Your third opening behaves like your thirtieth.

Established brand

Plug into the platform

Keep your identity. Hand us the infrastructure.

From handshake to hundredth location.

Growing a brand is hard. The operations and vendor work behind it shouldn't make it harder. One four-stage model, built with your team, not around it.

Assess

Immersion & audit

We sit in the restaurant. Front of house, back of house, systems, and P&L, mapped before anything changes.

Integrate

Onto the platform

POS, network, vendors, and reporting move onto one Vertex standard, with no interruption to service.

Operate

Run the day

Dashboards, monitoring, and field support keep every shift on standard across every location.

Scale

Open & grow

New openings, franchise development, and brand growth, repeated as one predictable playbook.

Growth in Numbers

Scale you can audit, not just admire.

More than 250Locations supported nationwide
More than 6,000Devices deployed and monitored
5National brands on one platform
More than 1 billion dollarsAnnual sales supported

Five brands. One operating standard.

From Korean BBQ and Cajun seafood to ramen, dumplings, and entertainment, every brand keeps its identity while plugging into the same infrastructure and growth playbook.

Korean BBQ · Hot Pot

KPOT — visit website (opens in new tab)

All-you-can-eat Korean BBQ and hot pot in a high-energy social setting. The flagship growth brand, expanding fast across the country.

Flagship · National rollout100+ locations
Premium · Sushi

Supra Sushi

A revolving sushi bar where premium plates glide to the table. Theater and precision in one room.

Premium conceptRevolving service

One roof. Every discipline.

Operations, technology, marketing, and franchise teams work side by side at Vertex headquarters, the same building where new brands are planned, built, and launched.

Vertex Hospitality Group headquarters building
Vertex HQ
The Vertex operations floor: teams working side by side at headquarters
Operations floor
A full house in the Vertex boardroom at headquarters
The boardroom

Operators, in their own words.

"Our third Hook & Reel opened in 26 days because the playbook was already built. That's the whole difference."

PriyaFranchise Owner · Hook & Reel

"A revolving sushi bar lives and dies by uptime. The network team treats a stalled conveyor like a kitchen fire."

RenataOwner-Operator · Supra Sushi

"We're twelve shops, but ordering, vendors, and internet problems all go to one place. I cook more and chase less."

AkemiOperating Partner · Kinya

"Rebranding mid-growth scared us. Vertex moved the systems while our team moved the look. We never closed a single day."

JonahDirector of Operations · Ugly Dumpling
Let's Talk

Ready to build the next hospitality experience?

Tell us about your concept. We'll map a 90-day plan to move it onto the Vertex platform: operations, technology, and growth in one engagement.